Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Dr. Yvette Cobb, Founder of YCYoga for Life Center, located in Birmingham, MI, USA.
What's your business, and who are your customers?
A Holistic Integrated Wellness Center, Offering Eastern and Western medicine to bring Harmony, Health, and Healing. My clients are everyone who desires better health.
Tell us about yourself
My path started as a registered nurse working in emergency medicine in intensive care units as a stress release; I started running marathons each marathon. I was more motivated and more challenged to get an invite to run the Boston Marathon; at that time, I was running 50 to 75 miles a week, which stopped me and my track with bad sciatica numbness tingly running down my legs. At that time, all I knew was Western medicine. I exhausted all my measures of care and Western medicine only for the doctors to tell me to retire my running shoes and that I probably would need surgery down the line. My challenges push me into trying holistic modalities. I sought out Hellerwork, which is structural bodywork. This modality gave me a new insight into being in my body, connecting the body, mind, and spirit from there. I went to yoga from yoga. I went into healing the internal body with herbs in homeopathy, later to become a family nurse practitioner, then a doctor of the naturopath, a yoga instructor both nationally and internationally, a healthy brass educator, and a B young addiction, facilitator, specializing in breast health and prostate health.
What's your biggest accomplishment as a business owner?
Allowing individuals to live a full life, a life from pain and discomfort, a more purposeful field life.
What's one of the hardest things that comes with being a business owner?
Having the financial capabilities to expand, develop, and create my own products.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Stay focused, be determined, move from your heart, not from your head, and know that everything is possible.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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