Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Stefanie Sacks, Founder of WTFork, located in Montauk, NY, USA.
What's your business, and who are your customers?
I am a Culinary Nutritionist, Author of What The Fork Are You Eating, and Founder/CEO of WTFork, the no B.S. roadmap to healthier choices. I give people the knowledge and skills to shift their relationship with food to achieve optimal health—simply, nutritiously, and deliciously. My clients, students, readers, and users are those wanting to use food as a tool to get healthy and stay healthy!
Tell us about yourself
My connection to what and how we eat began in the 1980s when I was sick and tired of being ill and having doctors repeatedly serve up drugs as a solution. Likely you had heard this narrative before, although this was long before it was hip and cool for kids to eat healthfully. While my friends were drinking Coke out of Twizzler straws, I was reading ingredient labels and asking where my chicken came from. Although the "food freak" to many, changing what and how I ate dramatically changed my health, allowing me to take control of my well-being when no one had answers, something that was very scary. If others couldn't help me, helping myself was a must. After years of unknowns, I was finally diagnosed with Sjogren's, an autoimmune disease, along with related complications, including a rare but manageable kidney disease. Chronic illness has shaped most of my life, and as early as memory serves, using my pain for purpose became my mission.
What's your biggest accomplishment as a business owner?
I feel honored and humbled by the number of people that I have been able to help. That is my biggest accomplishment.
What's one of the hardest things that comes with being a business owner?
The most difficult task, as someone in the helping profession, is understanding how to effectively monetize my passion and expertise.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Stay in your truth; always be authentic.
- Know what you know, know what you don't.
- Surround yourself with people you trust, people whose expertise complements yours.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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