Interested in starting your own entrepreneurial journey in content creation but unsure what to expect? Then read up on our interview with Nate Winans, Founder of Winans Writing Consulting, located in Syracuse, NY, USA.

What's your business, and who are your customers?

Winans Writing Consulting is a writing service designed for businesses that need content created. I started Winans Writing Consulting as a way to write for pleasure and work with clients on various projects.

Tell us about yourself

My desire to create content was born out of an act of self-care. I worked at a company that was driving me insane and sucking the soul out of me day after day. It felt like writing was my only escape and a way for me to be creative and put my thoughts onto paper. As I wrote, I went back to school at the University of Pennsylvania to get my Certificate in Professional Writing. Every day I think back to how writing not only saved my career but provided a better pathway forward.

What's your biggest accomplishment as a business owner?

Getting started. So many people talk about wanting to do things in business and never making it happen. Starting Winans Writing Consulting and growing my client base has been a tremendous accomplishment in my life.

What's one of the hardest things that comes with being a business owner?

Time management. There are endless things to do every day, and being able to successfully and effectively manage time is paramount to your success. The best way to stay focused is to use some type of daily task manager or journal. It's often the simplest things that get lost in the shuffle.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Give your business a purpose. Why do you want to start the business, and what are your goals once it starts? Stay agile and be open. Just because you do not want to work with one type of business or industry, it may be your only way pathway forward at the time. Never put yourself in a corner. The last piece of advice is to stay true to who you are and trust your work. If and when a client does not love your work as much as you do, rather than defending it, explain your thought process and rationale. This can help open their eyes to a new way of thinking rather than battling over emotions.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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