Interested in starting your own entrepreneurial journey in medical cannabis but unsure what to expect? Then read up on our interview with Benny Presman, founder and CCO of Weed Me, located in Pickering, ON, Canada.
What's your business, and who are your customers?
Weed Me is a cannabis cultivator and curator focused on the daily consumer with quality and value top of mind. We produce exceptional products from premium cannabis set on a journey through a controlled and compliant facility. We are creating an ever-growing network of collaborating cannabis companies. With our products, the consumer truly gets the choice selection for all our product categories. As an employer, we respect the unique needs, perspectives, and potential of a diverse team.
Tell us about yourself
Passionate about cannabis and an enthusiast for creating a premium product that is accessible for everyone. I have partnered up with a close friend of mine who shares the same drive for weed, and we started the company together.
Excelling month to month and measuring that in exponential growth, whether its value or volume, incentivize me multiply the efforts for further reach and more great products from Weed Me in the market.
The success of the organization is the result of the efforts of all our employees. Seeing the satisfaction and cooperation of these individuals working together for our common vision pays dividends in unexpected ways.
What's your biggest accomplishment as a business owner?
The success of the organization and the creation of the brand have given meaning and purpose to all involved in the organization. There is a tremendous amount of satisfaction from continually creating satisfying employment and careers for ever more people.
What's one of the hardest things that come with being a business owner?
The willingness to take risks on an ever-growing scale as a necessity to succeed is a skill learned over time. When being a start-up organization, the level of pressure to make pay-roll cannot be understated. There is a necessity for the ability to compartmentalize the pressures associated with the unknown.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Realize that you don't know what you don't know.
- A forecast is as good as the assumptions it's based on.
- Perfect is the enemy of the good; get started and execute, polish after.
Where can people find you and your business?
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email email@example.com; we'd love to feature your journey on these pages.
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