Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Roger Knecht, President of Universal Accounting Center, located in Draper, UT, USA.

What's your business, and who are your customers?

Universal Accounting Center is a post-secondary school working with accounting professionals. Since 1979 we've offered training, certifications, coaching, and support to help them have the premier accounting firm in their area.

Tell us about yourself

Family is what motivates me, and then, of course, the customer. Knowing that we can help them change their lives. It motivates me every day, and every time when I come to realize it all starts and ends with me.

What's your biggest accomplishment as a business owner?

Year over year net profit growth. Rebounding after difficult years, turning the business around.

What's one of the hardest things that come with being a business owner?

Having someone to brainstorm and bounce ideas around with.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Understand the two characteristics that determine success, confidence and competence.
  2. Know and apply the five keys to success.
  3. Always MAP the business and follow the nine principles to make your business profitable.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.