Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Tarek Kanaan, Co-Founder of Unity Vibration Kombucha, located in Ypsilanti, MI, USA.
What's your business, and who are your customers?
Our business is manufacturing and selling hand-made craft kombucha beer and tea in 22 states (and growing).
Tell us about yourself
My wife (and Co-Founder/business partner) had the 'crazy' idea to start a kombucha company back in 2008. It's been a long and winding road, but I'm very thankful that I took it and said 'YES!' Each day, I am motivated to better as many people's lives as possible by providing them healthy and vibrationally-infused beverages!
What's your biggest accomplishment as a business owner?
I have two biggest accomplishments: 1) my wife and I being trailblazers and creating a new craft beer segment (hard kombucha 2011) and 2) keeping this business going and growing for 14 years!
What's one of the hardest things that come with being a business owner?
Managing cash flow.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Follow your heart and intuition.
- You have to 'Jump off the Cliff' to make it a go - being a business owner is not for the cautious or faint of heart.
- Be prepared to work harder than you have ever worked at anything in your entire life!
Is there anything else you'd like to share?
It's key to have a business partner to share in your journey and vision!
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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