Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Craig Leslie, VP - Director of  Ecommerce of The Bean Coffee Company, located in Oceanside, CA, USA.

What's your business, and who are your customers?

The Bean Coffee Company is an organic coffee company based in Oceanside, California. We source organic coffee beans and fresh roast and then ship our organic coffee straight to our customer's doorstep. Our U.S.-based customers love high-quality organic coffee and the ease of ordering online. We sell via our website, www.thebeancoffeecompany.com, and via Amazon.com.

Tell us about yourself

A team is a group of entrepreneurs who have worked in consumer-packed goods for many years and have owned The Bean for more than 20 years. As e-commerce continues to evolve, the challenge of staying ahead of the curve in operations, marketing, and delivery is very motivating.

What's your biggest accomplishment as a business owner?

Growing the brand on the direct-to-consumer site and expanding on Amazon, and continuing to evolve with the changes.

What's one of the hardest things that come with being a business owner?

The roller coaster ride of entrepreneurship. You have to adapt quickly and continuously-but, that's also what keeps it interesting!

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Validate your product/market.
  2. Strategize pre-launch on how you will reach and educate your market.
  3. Be prepared to have a library of content, including videos. Video is key to success in today's market.

Is there anything else you'd like to share?

Stay ahead of sourcing. Delivery times for all products are still much longer than they were pre-COVID. If readers want to try The Bean Coffee Company, they can use the discount code SUBKIT15 for a 15% discount on their first order.

Where can people find you and your business?

Website: https://www.thebeancoffeecompany.com/
Facebook: https://www.facebook.com/BeanCoffeeCompany
Instagram: https://www.instagram.com/beancoffeeco/
LinkedIn: https://www.linkedin.com/in/craigleslie/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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