Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Tafiq Akhir, Founder of Tafiq's Physiques, located in Los Angeles, CA, USA.
What's your business, and who are your customers?
Tafiq's Physiques is a midlife health and wellness company that specializes in helping menopausal women regain control of their bodies by repairing the hormone, health, and weight management issues they have struggled with for years. For companies, organizations, and groups, I provide keynote speeches, workshops, lunch and learns, eLearning programs, and onsite health and wellness training programs that include "Menopause In The Workplace," "How To Better Manage Menopause," "Body Confidence As You Age," and more in order to promote inclusion, understanding, productivity, symptom relief, healthy weight loss, and a supportive working environment.
Tell us about yourself
I was introduced to health and fitness when I was a professional dancer over 22 years ago. During a lift with my partner, I injured my shoulder, which led to physical therapy. It was in PT that I learned how exercise could be used to heal, strengthen, and restore the body. Prior to that, I had only thought of exercise for its aesthetic benefits.
After retiring from dance, I began working in health and fitness full-time. Since 90% of my clients have been women, I went on to get educated, licensed, and certified in hormone health, nutrition, fitness, and lifestyle coaching specifically for the needs of women. It was at this moment that I realized that every health and wellness issue my mother struggled with up until her death at the young age of 52 could have been minimized, reversed, or even prevented through proper nutrition, fitness, and lifestyle choices.
So, after working hand in hand with my clients to better understand their individual metabolic health and wellness needs, I created my proprietary metabolic health and vitality method, which has enabled me to pinpoint the specific areas of metabolic distress each individual is experiencing. Along with the specific combination of nutrition, fitness, and lifestyle solutions to repair the most common distresses that cause the various health and wellness issues that many midlife women struggle with for years.
I am motivated to provide the most comprehensive hormone, health, and weight management services for midlife women who are struggling and who are afraid that their health and wellness will continue to decline. I am also motivated to advocate for better women's health services and to provide the needed education, resources, and training to promote proper self-care, especially for women over 40.
What's your biggest accomplishment as a business owner?
The most fulfilling accomplishments as a business owner have come from clients who say that I saved their life or that I helped them get back a life they didn't think they could have again. For me, that fulfills my goal of making an impact in the world. Other business accomplishments include being named one of the best health and wellness businesses in the entire state of California on California.com and being featured on the Balancing Act and in Health Magazine for the work that I do.
What's one of the hardest things that come with being a business owner?
One of the hardest things that I have experienced as a business owner is getting exposure and getting my services in front of the people who needs it most.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Be very clear about who you want to be and how you want to be seen in the world.
- Work on being the best version of the person you want to be in the world EVERY DAY.
- Detours are not stop signs - so NEVER GIVE UP!!!
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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