Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Derek Oh and Faraz Nomani, Founders of Szio+ Inc., located in Pickering, ON, Canada.

What's your business, and who are your customers?

Utiva Health is your partner in your urinary tract health. It is the only brand that provides high-quality, clinically backed products that help one manage UTIs, overactive bladder, and prostate health. Our solutions include doctor-recommended natural supplements, rapid tests, a UTI tracker app, and educational resources to help support people to better manage their health.

Tell us about yourself

Personal issues with UTIs amongst close family members were the reason Derek and I focused on this area. Hearing the daily stories, testimonials, and feedback from all our customers is what keeps us motivated to continue on our mission every day! 93% of our customers are completely satisfied with Utiva.

What's your biggest accomplishment as a business owner?

Building a trustworthy brand in the urinary tract health space. Today, over 30,0000 customers and over 7,000 doctors across Canada and USA trust Utiva for UTIs. Our solutions have helped customers achieve a 96% reduction in UTIs and an 85% reduction in the need for antibiotics.

What's one of the hardest things that come with being a business owner?

The discipline of managing funds to grow a brand rapidly, hire a team and generate profits.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Always start with the customers' needs and ensure your solution meets their demands and brings significant value to them.
  2. It is critical to assess the market size and unit economics related to the product and service. Profitability is key, especially in today's times.
  3. Plan, launch and constantly iterate. Execution is key for anyone starting out.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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