Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Soda Kuczkowski, Founder of START WITH SLEEP LLC, located in Buffalo, NY, USA.
What's your business, and who are your customers?
START WITH SLEEP is an organization that serves as a community resource for sleep health advocacy by providing programming, training, and seminars for corporate wellness initiatives and school systems, as well as a global sleep coach certification program for healthcare and wellness professionals. We also operate a sleep health education resource center and retail boutique that provides support in the form of global seminars, sleep consulting and coaching services, wellness workshops, and an array of curated sleep tools.
Tell us about yourself
My professional passion is to change the conversation about the importance of sleeping well, so after 10 years in healthcare, I decided to challenge what the current system was lacking and provide the services and support I saw firsthand that many needed. I wanted to empower individuals to understand the most common factors that disrupt their daily energy levels, compromise their sleep, and provide them with sustainable solutions that put sleep science into action.
What's your biggest accomplishment as a business owner?
Expanding our programs and services internationally.
What's one of the hardest things that come with being a business owner?
In the wake of the pandemic, we lost a number of revenue streams – including medical collaborations and our ability to host community workshops. Being a business owner means constantly innovating and finding new ways to connect with our community.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
It is important to lay the right foundation. Get your business set up efficiently - I am a big proponent of technology. Invest in your personal and professional development. Lastly, do not do everything yourself - collaborate, partner, or hire those with the skills needed to help you grow.
Where can people find you and your business?
Website: https://www.startwithsleep.com/
Facebook: https://www.facebook.com/startwithsleep
Instagram: https://www.instagram.com/startwithsleep/
Twitter: https://twitter.com/startwithsleep
LinkedIn: https://www.linkedin.com/company/start-with-sleep-llc/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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