Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Kali LaRue, Owner of STAR Physical Therapy, located in Fairport, NY, USA.

What's your business, and who are your customers?

STAR has been providing Physical Therapy services in the Fairport community for the past 40 years. Our clients are proud members of Fairport and our surrounding communities looking to rehabilitate orthopedic injuries or recover from surgery.

Tell us about yourself

My parents, John and Marcia Spoto, opened this practice in 1982. My youth was an immersion course in Physical Therapy. I later pursued my Doctorate of Physical Therapy degree, graduating from the University of Buffalo in 2007. I'm proud to continue building on their legacy, helping people feel good and participate fully in their lives without pain!

What's your biggest accomplishment as a business owner?

My biggest accomplishment is in the everyday care of my patients. I love helping people recover and learn what they are capable of doing.

What's one of the hardest things that come with being a business owner?

The hardest thing about being a business owner is carrying the stress of what's to come and decisions around the best path forward.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

I've only been a business owner for one year, but if I had to give advice, I would say my 3 tips would be:

  1. Keep humility and perspective.
  2. Know that if you make a decision, you can always change course down the line.
  3. Surround yourself with supportive, positive people.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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