Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Leslie Jones, Founder, and CEO of SpiralMethod LLC., located in Boulder, CO, USA.

What's your business, and who are your customers?

We train and certify leaders in SpiralMethod, which easily and swiftly (in 1.5 hours) brings groups of 6-16 people to authentic communication, increased EQ, satisfaction, effectiveness, and innovation. Each Spiral builds on the last, creating sustainable and powerful teams. Our clients are leaders and leadership teams in small to mid-size companies. We currently primarily work with scaling start-ups and tech companies. The key factor is that the CEO and LT are committed to personal growth, both their people and their own.

Tell us about yourself

I have always loved people and have been fascinated by being human. I found myself early on participating and observing social gatherings. Over time, I realized that the highest and fastest levels of growth, connection, empowerment, and results - basically living life fully - happened in the magical space between us and others. SpiralMethod allows each of us to access that space, the collective wisdom, and it's amazing. 99% of the time, people say, "OMG, can we do that again, please?!?!?". That experience is what keeps me going.

What's your biggest accomplishment as a business owner?

Designing a method that has the potential to deeply impact the human condition in our companies, our homes, and our communities.

What's one of the hardest things that come with being a business owner?

The need to continue to reinvent self and business, which begins each time with the dark and hopeless spaces and wanting to give up together. (at least for me) I always get through the other side with more clarity and power. This breakdown/breakthrough is a necessary part of the journey.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Surround yourself with other entrepreneurs, both new and successful, for mentorship, networking, advice, and resources.
  2. Take plenty of time for yourself, to rest, to play, to ponder...this is when the best insights will come.
  3. Have a vision, but plan short-term (3-12 months) and focus on the present, enjoying the ride and the people you get to engage with every day.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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