Interested in starting your own entrepreneurial journey in clothing and accessories but unsure what to expect? Then read up on our interview with Albert Vaisman, co-founder, and CEO of Soxy, located in Toronto, ON, Canada.

What's your business, and who are your customers?

Soxy is an online shopping platform which seamlessly integrates content and commerce. We publish fashion & lifestyle content while also making it easy for consumers to discover and shop from 1000s of brands all in one place.

Tell us about yourself

I dropped out of university when I was 18 to pursue entrepreneurship. I'm passionate about building businesses, and I have fun doing so. The continuous, never-ending challenge of improving to reach the next level is what motivates me each day. It keeps things fresh and exciting.

What's your biggest accomplishment as a business owner?

Being self-funded and not having to raise any outside capital.

What's one of the hardest things that come with being a business owner?

Sales & marketing, understanding how to get customers. Without the ability to sell and generate revenue, you can't operate a business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start a business around solving one problem for a small, specific community.
  2. Learn sales, marketing, and how to sell a product.
  3. Find one marketing channel that works well for you.

Is there anything else you'd like to share?

Business is hard, so you should be passionate about it!

Where can people find you and your business?

Website: https://soxy.com/
Instagram: https://www.instagram.com/albertvaisman/
Twitter: https://twitter.com/albertvaisman
LinkedIn: https://www.linkedin.com/in/albert-vaisman-80846837/

If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.