Interested in starting your own entrepreneurial journey in consultancy but unsure what to expect? Then read up on our interview with Shawn Channell, Founder of Just Launch Training and Consulting, located in Dallas, TX, USA.

What's your business, and who are your customers?

My company, Just Launch Training & Consulting, helps the owners of small businesses create a scalable and profitable sales organization by assisting them with the hiring, training, systems, and sales process so they can focus on running their companies instead of being the primary salesperson themselves.

Tell us about yourself

After 17 years of building, training, and leading sales teams, I started doing sales training for small business owners. As a result, many of those same business owners asked if I could help them hire and train a salesperson for their companies. The business evolved based on the needs of our clients. The biggest motivator for me is when business owners thank me for giving them back time to focus on other things, whether business or personal. It's very rewarding to know you've helped someone grow their company, and at the same time, they can spend more time with their family.

What's your biggest accomplishment as a business owner?

For me, one of my biggest accomplishments has been learning my value. This has led to a better understanding of how much I can charge for my services and where I should focus my time and energy on my business. Outsource where you aren't strong, prioritize your ideal clients, and continue to test what the market will pay.

What's one of the hardest things that come with being a business owner?

Learning all the different facets, it takes to run a business. Bookkeeping, marketing, and video editing are all skills I have acquired to grow my business. For many business owners, it's realizing you have to sell, hire, train, and lead salespeople.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Do your homework in advance. Is there a market for your service? Where are your ideal clients? What pitfalls might keep you from thriving? Where do you need help?
  2. Build your network. This should include potential clients, partners, and employees.
  3. Ask for help!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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