Interested in starting your own entrepreneurial journey in beauty and cosmetics but unsure what to expect? Then read up on our interview with Savanah Norman, Founder of Savanah Norman Makeup Artistry, located in Salt Lake City, UT, USA.

What's your business, and who are your customers?

I am a makeup artist based in Salt Lake City, Utah, and I offer soft glam to full glam makeup for any event or commercial need!

Tell us about yourself

I'm a self-taught freelance makeup artist, and I've been in the industry for four years now. I have focused on having a portfolio that showcases all skin tones, and that's a big motivation for me. I love helping my client feel pampered and beautiful. I'm your hype girl and want to help you see that you're beautiful with or without makeup on!

What's your biggest accomplishment as a business owner?

I taught my first masterclass and planned it all myself. I had 25 people buy tickets! I felt beyond grateful that other artists wanted to learn from me.

What's one of the hardest things that come with being a business owner?

Managing everything! I do the makeup, travel, answer emails, send the contracts, clean the brushes, and it takes a lot of energy!

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Always be authentic. Don't try and make your brand like anyone else's!
  2. Be consistent! I have to work hard to keep up with advertising and social media, but it pays off!
  3. Give the client an amazing experience! I have so many past clients who referred me to others based on their experience and final product.

Where can people find you and your business?

Website: https://savanahnorman.com/
Instagram: https://www.instagram.com/savanahnormanmua/
LinkedIn: https://www.linkedin.com/in/savanah-norman/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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