Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Sam Farha, Founder of Raremunchiez, located in Ann Arbor, MI, USA.

What's your business, and who are your customers?

Around the world, there are so many crazy foods that many of us have never tried. Traveling can get very expensive, that’s why we started our brand Raremunchiez. We import snacks and sodas from all across the world into one spot. You can experience crazy snacks without spending a fortune on travel. Our customers are worldwide, and we have created a brand that is unstoppable.

Tell us about yourself

I started this business in 2020 after dropping out of college due to a family emergency. I quickly learned running an online business, or should I say starting a business, is very hard and takes dedication and consistency. For the first six months, I had 0 sales, and a lot of people were bashing me for the kind of business I had. I ended up quitting for a while, and I told myself January 1st, 2021, I would put it all on the line to make it a worldwide brand. As soon as I did that, things took off, gaining over 100k followers on Instagram in a year and 700k on TikTok, and doing over 15,000 orders. There are a lot of things that motivate me, and the main one is to prove to myself that anything in life is possible. Another thing that motivates me is I want to be able to help others in every way, and I know if I become successful, I can achieve that and help others that are in need.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner is being able to handle everything without any help. I am a one-man company.

What's one of the hardest things that come with being a business owner?

Being able to adjust and solve problems that come your way.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Stay consistent.
  2. Believe in yourself; if you don’t believe in yourself, you won’t be able to create your vision.
  3. Never give up.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.