Interested in starting your own entrepreneurial journey in health & fitness but unsure what to expect? Then read up on our interview with Julian Sisman, Founder & Nutrition Coach of Prepare for Performance, located in Rockville, MD, USA.

What's your business, and who are your customers?

Our business is a Fitness Business. We help student-athletes and adults boost their confidence, increase speed, and regain strength, even when they feel overwhelmed and stuck with busy schedules.

Tell us about yourself

I was an athlete all my life with a number of injuries, and I also have a chronic health condition that makes me really concession about my health. The combination of injuries and my health condition pushed me to become a trainer because I needed to change my lifestyle. I took it upon myself to change how I ate, worked out, and I started working with a trainer who I then started working with after a few years. I stay motivated because I want everyone to live their life optimally. The more people I can help to live optimally make me happy and feel good inside that we have helped someone take one step closer to a healthier and happier life. I also am doing a Phd in Human and sports performance, so the continuing education and the ability to immediately implement my education has really helped our fitness community!

What's your biggest accomplishment as a business owner?

The hundreds of young athletes or active adults that we have impacted.

What's one of the hardest things that comes with being a business owner?

Your first hire.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Build relationships with people in your community, over-deliver to all your clients, provide the best experience every time you work with your client, and be present.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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