Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Caterina Caccese, Manager of Caterina Caccese/Prana Medicina, located in Montreal, QC, Canada.

What's your business, and who are your customers?

I'm a naturopath, and I offer consultations for health issues.

Tell us about yourself

I had an interest in natural remedies starting at a young age. Reading a lot about what's in what, plants, food. In 2007 I started a long journey studying naturopathy for four years. I've been practicing since then; I love it!

What's your biggest accomplishment as a business owner?

Well, I have many! Every time a client reaches his health goal, it's always an accomplishment!

What's one of the hardest things that come with being a business owner?

Dealing with the slow period of the year.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Always look at the numbers at the end of the year, not thru the year.
  2. Don't focus on the slow period; see them as a time to brainstorm on our business to bring more for your clients.
  3. Trust yourself, and don't quit at the first obstacle.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.