Interested in starting your own entrepreneurial journey in advertising services but unsure what to expect? Then read up on our interview with Gina Ramsey, Founder of Pink Dog Digital, located in Baltimore, MD, USA.
What's your business, and who are your customers?
At PINK DOG DIGITAL, we provide effective digital solutions for your business. Whether it is a website, search engine optimization, content creation, social media management, digital advertising, or email marketing. Pink Dog has a custom-tailored strategy to meet your needs. We create an online experience that turns users into followers and followers into customers.
Tell us about yourself
I have been in this business for over 15 years and started Pink Dog Digital almost 5 years ago. I wanted to provide affordable and customized digital marketing solutions for small businesses. I am excited every day because we can see the ROI we are providing our clients, and they are thrilled to share their successes with us.
What's your biggest accomplishment as a business owner?
My biggest accomplishment is quitting a very cushy full-time and high-paying job to start a small business on a competitive playing field. We started with zero clients and one developer and have progressed to 140 clients and a team of 14. I value my team more than anything for helping me achieve this dream.
What's one of the hardest things that comes with being a business owner?
I find that dealing with people is my most difficult task. I need to be all things to all people, and trying to motivate a 100% remote workforce from all different ages, backgrounds, and experiences can be challenging. How I speak with one team member is not how I speak with all team members. It constantly challenges me but makes me a better leader.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Go for it. You have nothing to lose.
- Have a "board of directors" to help you make the right decisions for your business. Whether it's an informal group, a peer advisory organization, or a mentor, have someone you can talk to and make the right decision.
- Have enough money in the bank. If things get slow, you want to have at least 3 months of overhead. Think about the pandemic and know that things can happen that are outside of our control.
Where can people find you and your business?
Website: https://pinkdogdigital.com/
Facebook: https://www.facebook.com/pinkdogdigital/
Instagram: https://www.instagram.com/pinkdogdigital/
LinkedIn: https://www.linkedin.com/company/pinkdogdigital/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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