Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Jessica Hung, Co-Founder & CEO of ParasolCo, located in Irvine, CA, USA.

What's your business, and who are your customers?

We provide sustainable, natural baby diapers and baby products subscription and delivery. Our customers are parents who care about their baby's skin health; they want clean ingredients and are eco-conscious.

Tell us about yourself

I am a first-generation immigrant from Taiwan, a single mom with 2 lovely kids. In 2015, I co-founded Parasol, a woman-owned business dedicated to innovating diapers and products that prevent diaper rash in sensitive-skin babies. As parents, it's our responsibility to protect and comfort our children…from infancy, when they can't speak for themselves, and into young adulthood (when they can be quite outspoken). I knew that with my determination as a lifelong learner, I could discover and design a better experience for babies and their families. A parent's concern to do the best for their child never ends, and it's my continuing goal to personally give parents the peace of mind they are doing the best possible for their kids.

What's your biggest accomplishment as a business owner?

Delivering the only diapers with RashShield™ protection for sensitive skin. Loved by babies and parents, rated excellent by dermatologists.

What's one of the hardest things that comes with being a business owner?

Balancing all responsibilities for my kids, boyfriend, business partners, customers, employees, and myself.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Have a great business partner who can compensate for your weakness.
  2. Be honest with yourself about your financial bottom line.
  3. Have a great product/service.

Where can people find you and your business?

Website: https://parasolco.com/
Facebook: https://www.facebook.com/parasolco
Instagram: https://www.instagram.com/parasolco/
LinkedIn: https://www.linkedin.com/company/parasol-co/about/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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