Interested in starting your own entrepreneurial journey in digital marketing but unsure what to expect? Then read up on our interview with Corrie Oberdin, Founder and Marketing Consultant of Oberdin Consulting, located in Omaha, NE, USA.
What's your business, and who are your customers?
I provide social media & email strategy, program development, and content development for businesses & nonprofits seeking sustainable marketing solutions.
Tell us about yourself
For 22 years, I have helped organizations make their communications more effective with digital outreach strategies. Early in my career, I focused on entertainment marketing, but since branching off on my own in 2009, I've veered more toward providing regional nonprofits and small-to-midsize businesses owners with social & email programs that are rooted in the idea that you don't have to always "be online" to use online marketing smartly.
What's your biggest accomplishment as a business owner?
My biggest accomplishment isn't summed up in one thing. Being a business owner, and working in social media, can be incredibly challenging, so still being here 14 years later (especially weathering a pandemic) is an accomplishment!
What's one of the hardest things that comes with being a business owner?
Being a business owner can be lonely. Finding a network and a group of people who you can consider colleagues - even if you don't work together - is a huge help.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have a plan, but be willing to shift if necessary.
- Understand that what you are doing on Day 1 may not be the same thing you are doing on Day 1,001.
- Find support. Finding friends with other business owners and a supportive environment can be the difference between making it and not!
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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