Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Laura Garrett, a registered dietitian at NutrActive, located in McKinney, TX, USA.
What's your business, and who are your customers?
My business is NutrActive, a nutrition and fitness coaching service for women.
Tell us about yourself
My early passion for healthy living put me on the path to becoming a Registered Dietitian, and to complement that, getting certified in personal training only made sense as both aspects are necessary for a healthy outcome. Initially, the private sector helped keep me available to homeschool my three children, who are now adults. I am only beginning to fully pursue my options moving forward. Over the years, I have learned I connect well with those in their twenties as role models and the older population who appreciate someone who truly cares. Motivation for me comes from the client's belief that they can achieve their goals. Being there for them as they continue to feel healthier brings me joy.
What's your biggest accomplishment as a business owner?
Connecting with people on a personal level. Clients feel at ease in my sessions. Every time a barrier gets broken down, the sense of accomplishment overwhelms me. For me, success resides with each individual encountered.
What's one of the hardest things that comes with being a business owner?
Marketing myself. Sales are definitely present as my biggest downfall. I don't like selling myself, but that's what you have to do in this line of business.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Cut out the fluff from your day, so you have more time for what's important -- family and work-focused activities.
- Network with others. Word of mouth goes a long way.
- Prioritize. Set out before you what must happen that day.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.