Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Charlynda Scales, CEO of Mutts Sauce, located in Beavercreek, OH, USA.
What's your business, and who are your customers?
Mutt's Sauce is a line of all-purpose tomato-based sauces. Our customer is the one with buying power in the home: Middle-aged mothers.
Tell us about yourself
Starting the company, I quickly realized the mission was bigger than mine. I never had dreams of owning a company or being an entrepreneur. My grandfather spent countless hours putting together the perfect recipe for a specialty sauce. He served on active duty as an aircraft mechanic during the Korean and Vietnam Wars but was passionate about crafting this recipe. When he passed away in 2005, we thought the recipe was lost. My mother revealed in July 2013 that he had left the original handwritten recipe to me, his granddaughter. This was a shock to the family, but I felt a sense of immense responsibility to carry forward this legacy. I was on active duty Air Force when she told me. After some careful thought, I decided to start Mutt's Sauce, LLC, and share his sauce with the world.
What's your biggest accomplishment as a business owner?
Delivering sauce to our nation's troops. Knowing that your gesture increased their morale.
What's one of the hardest things that comes with being a business owner?
Life. Entrepreneurs discount the massive effect that life has on your plans.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Overcommunicate with your loved ones about your plans.
- You don't have to feel qualified to be qualified for this journey.
- Sometimes, the most powerful thing you can do is- stay.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.