Interested in starting your own entrepreneurial journey in leadership development but unsure what to expect? Then read up on our interview with Cheryl Benedict, Owner of MORF Consulting, located in Evergreen, CO, USA.

What's your business, and who are your customers?

I'm a leadership consultant, executive coach, and trusted advisor who partners with successful engineering organizations to grow their leaders, guiding them in the midst of professional and organizational change and transition.

I thrive on collaboration and work with clients in a true partnership. I develop leaders and prepare them for what's next. I build long-lasting relationships with my clients that are based on mutual trust and commitment. A signature of working with me is that the relationships formed are deep, empowering, and meaningful.

Tell us about yourself

I love coaching successful leaders.

What's your biggest accomplishment as a business owner?

Receiving the honor of Best New Author 2020 from the U.K.'s Sound Advice Book Awards for The Wisdom of Transition: Navigating Change at Work.

What's one of the hardest things that come with being a business owner?


What are the top tips you'd give to anyone looking to start, run and grow a business today?

Have at least nine months of income in the bank, so you aren't desperate to bring in the biz right away.

Where can people find you and your business?




If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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