Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Moira Bush, Spiritual Teacher and Mentor located in Oakville, ON, Canada.

What's your business, and who are your customers?

For the past 20 years, I have been teaching the Colour Mirrors system as a tool of analysis that helps you identify hidden blocks and activates your full potential to live a life of joy, love, and success. My academy teaches various programs based on this system and mentors those who wish to set up an international therapy soul business based on spiritual color psychology.

Tell us about yourself

Before my path crossed with Colour Mirrors, I used to wear mostly black clothes. They reflected my state of being, a dark childhood, and having no clarity on a future. Black was also a cloak; it hid my power away, my anger and fears. Colour Mirrors guided me through the rainbow; literally, every hue of color taught me the steps I needed to become self-aware, empowered, and free from the past. The principles of forgiveness, unconditional love, and having no judgments are my core belief structure, and passing them on to my students gives me the greatest joy and a sense of fulfilling a soul purpose. Especially when they begin to teach their students; that is when I am motivated to stay committed to this path of service.

What's your biggest accomplishment as a business owner?

Setting up international centers of training and distribution for Colour Mirrors with the founder of the system was almost an organic process, and I felt that it was completely the most natural thing in the world to do. Where I felt personally challenged to grow and achieve was when I was put in front of a camera that was completely out of my comfort zone. The shows were all successful, and I used them to showcase entrepreneurs walking that line between wanting to be successful and also wanting to feel fulfilled at a soul level in their work.

What's one of the hardest things that come with being a business owner?

Having to multitask and making sales. I learned to hand over tasks like bookkeeping to others to do for me and automated sales where possible so that I could focus on servicing my clients and students of the academy.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. You must work with what is in your heart. If you do a business for the sake of earning income only, it will not work long-term. It will either burn you out or bore you endlessly. Your clients will sense if you are after their money only or if you genuinely have their well-being as your end goal.
  2. Get experts to help you read, research, study, and attend seminars. The investment you make to access their knowledge base will be returned. You may also just learn from them 'how not to do it!'.
  3. Keep up with technology. Get expert help to keep your systems up to date with changes and be ready to adapt to the new ways technology is used in your markets.

Is there anything else you'd like to share?

Say yes and turn up! I have written about this in my books and often pass this on to people who feel stuck in their businesses. There is always a solution, so just say yes to what lands in front of you even if you don't think it is useful - it may just be the first step towards a direction that is the solution to your current issues.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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