Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Gilles Godbout, owner of Modern Wellness Canada, located in Canmore, AB, Canada.
What's your business, and who are your customers?
Modern Wellness Canada is your place to upgrade the quality of your life with the latest health nutrition, sports nutrition, and wellness technologies to help you be healthier, stronger, and feel great!
Our clients are committed to being their best. They want more vitality, athletic recovery, and improved overall health. We are committed to helping them get there!
Tell us about yourself
I started Modern Wellness as an athletic recovery and health spa in the heart of the Canadian Rockies, Canmore, Alberta. As a mountain athlete, it was my dream office!
When forced to shut down during Covid, we quickly pivoted to selling the awesome services we offered as products and found immediate traction. I was also much more free to get out and climb the mountains that I love! Now you can find me in our mobile Recovery Lounge at major sporting events and trade shows in Canada with Air Relax compression recovery systems, Organifi superfoods, Gnarly sports nutrition, and other brands that we represent and love.
What's your biggest accomplishment as a business owner?
Still being a business owner. And, of course, all the people that I have helped.
What's one of the hardest things that come with being a business owner?
It gets complex, fast. Keeping it simple and staying focused is very hard when you do not have a team. You'll have to do everything yourself in the beginning because hiring a team will cost more than you're going to make.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Keep it simple and develop a profitable and scalable system.
- Marketing is half the battle these days, no matter what business you're in. Be VERY selective if you hire a firm and believe the fine print.
- Start online!
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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