Interested in starting your own entrepreneurial journey in digital marketing but unsure what to expect? Then read up on our interview with Jonathan Tuttle, Founder of  Mobile Home Wealth Academy, located in Chicago, IL, USA.

What's your business, and who are your customers?

Well, I have a few of them. I have a mobile home park real estate Fund where we acquire these communities called Midwest Park Capital. We have a new blockchain, called V3Blockchain which is an immersive web3 wallet using AR, VR, and Metaverse tech. I do high-level business consulting for business owners who do at least $1 million per year in revenue with a focus on scale and potential best exit strategies. And finally, have the Mobile Home Wealth Academy, where I teach hungry newbies all the way to seasoned real estate professionals how to skip years of the learning curve in the mobile home and mobile home park space. This is the most comprehensive mobile home course ever created, with more online hours than ALL competitors combined. Along with being the only one that has every contract, every single state rule and regulation has 8 plus hours of expert interviews in the space beside the step-by-step curriculum teaching people how to get ahead in that space and save years of time. Unlike single-family homes, which everyone and their mothers do, this is the least competitive real estate out there and historically is the HIGHEST performing real estate during downturns for the last 50 years. Plus, if you start with the mobile home side, it's by far the cheapest and least sophisticated to start, and then if you are hungry, you can scale to your first mobile home park. An average small mom-and-pop mobile home park owner is a multi-millionaire, so it's a timely education course that will help not only investors get ahead of inflation but also provide better quality affordable housing.

Tell us about yourself

I don't have that influencer sob story they use to "influence," but I started as a 5-year-old kid working door to door selling flowers, then to holiday cards too, than shoveling snow. I always was an entrepreneur and never took a salary. Always betting on myself. Then my first full-time job became the number #1 seller in the United States out of 9,500 salespeople for women's clothier, Bebe, which was a big mall brand in the late 2000s. I then transitioned to mobile home parks in 2007 and then full-time in real estate brokerage in 2010. After moving up and accepting executive positions in 2 different commercial real estate brokerages and even having a partner offer in a private equity Fund, I decided to go on my own and start my own real estate Fund called Midwest Park Capital. Besides our family mobile home parks, I wanted to scale with accredited investors as this niche has the least wall street consolidation of ALL real estate, BUT that is changing as the biggest Private Equity players are all in now on the mobile home park space, which only validates I'm in a great niche (and also helps me easily identify potential exit buyers). I created the Mobile Home Wealth Academy as I did 50 plus podcasts and 2 in the top 125 businesses 88% of the population isn't an accredited investor, and they kept asking how to get in the mobile home space. So I figured, why not create a course (as I never thought I would) while I was doing my day-to-day and help people save years off the learning curve while providing every tool, and resource, to help them succeed? The things that motivate me are to set up and build something from scratch even with no support or most people even understanding what I do, then building a product market fit.

What's your biggest accomplishment as a business owner?

I would say my ability to endlessly push myself outside my initial ability, be able to constantly learn, and now be able to have hour-long conversations where even Family Offices, UHNW, etc., will listen to me and have a great one-on-one conversation as we share ideas. As someone who never wanted to settle for a 9-5, going into a few contrarians at the same time and building from the ground up to building trust and authority in those niches is most rewarding.

What's one of the hardest things that comes with being a business owner?

Entrepreneurship is a choice; I chose to be immersed in business 24-7/365 for the last decade straight. Yes, it's a significant sacrifice, and to build from the ground up and have a vision for what exit multiple and what impact you want to make it challenging as the path is never easy.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. It's significantly more challenging work than what business influencers act like on social media. Entrepreneurship is war, and you have to fight for every sale and customer.
  2. Be a learning and curiosity machine and expect to invest 7-15 years to really get ahead of future competition. The majority of these new influencer entrepreneurs who ONLY have experienced the best bull market possible WHILE at the same time being fortunate to leverage disrupting technology like paid ads and social to get them ahead... they have never built a business with a MOAT or have much context on what their exit multiple will be or even how to optimize the potential sale of their business or how to navigate the upcoming downturn.
  3. Understand advanced legal structures that ZERO influencers or most business experts ever talk about. For example, you pay ZERO taxes on your first $10 million of equity profits using IRS code section 1202 if you hold for 5 years. Or using South Dakota or International Trusts to protect your business assets at the highest level. Or, besides 1031 in real estate, adding a boot which I never see, and I get so many real estate professionals who don't even know what a boot is. This allows you to grab the cash amount you want out of 1031, but it is taxed on a normal basis. However, this is a great way to have extra cash and scoop up deals in a down market. I could go on and on, but you will hear more on my Accredited Investor Podcast, which interviews only entrepreneurs that have created a $10 million - $1 billion business or income. Also, my new book is coming out, and Entrepreneurship is War. I even have sections about the most sophisticated business formations in the Mobile Home Wealth Academy as well for entrepreneurs who really want to get ahead.

Where can people find you and your business?

Website: https://www.mobilehomewealthacademy.com/
Facebook: https://www.facebook.com/Jonathan.Tuttle.Official
Instagram: https://www.instagram.com/jonathantuttle/
Twitter: https://twitter.com/_JonathanTuttle
LinkedIn: https://www.linkedin.com/in/jonathantuttle1/

If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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