Interested in starting your own entrepreneurial journey in consultancy but unsure what to expect? Then read up on our interview with Mark Steiner, Owner, President, eLearning Professional of mark steiner, inc. located in Myrtle Beach, SC, USA.

What's your business, and who are your customers?

Since 2001, mark steiner, inc. (msi) has been a learning consulting company specializing in eLearning. With experience in all phases and aspects of the learning process, we offer intelligent, honest, and practical expertise. msi applies cost-effective and integrated learning programs to each company's unique business, resulting in increased productivity, improved performance, and efficiencies. Clients are wide and varied: banking, technology, industrial, telecom, professional services, health care, and others.

Tell us about yourself

I went back to school and got a Master's Degree in Industrial Training in 1991, and the rest, as they say, is history. I got into eLearning pre-internet, back when it was called Computer-Based Training (CBT), and started learning development tools such as Authorware, Captivate, and Storyline.

What's your biggest accomplishment as a business owner?

Staying and thriving in the eLearning consulting world for 30 years, with 20+ years being as a small business owner.

What's one of the hardest things that come with being a business owner?

Managing the sales pipeline, predicting demand, and keeping work and demand steady.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. You must provide products or services that people will want to purchase.
  2. Get help at the beginning: writing the business plan, legal advice, business/accounting advice, help with sales, setting up your business online, social media assistance, and establishing business processes.
  3. Love what you do and pour yourself into your work, but stay balanced with your personal life, too.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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