Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Marin Campbell, Founder of Thrive Physical Therapy and Myofascial Release, located in Denver, CO, USA.
What's your business, and who are your customers?
I'm a physical therapist, and I own a small practice where I help people who are suffering from chronic pain and other persistent symptoms. Often, my clients have worked with other (sometimes many other) practitioners without success, and they're seeking an alternative approach. I call myself a holistic physical therapist because no matter what a person's main problem is that has brought them into my office, I will look at the whole person, and we'll work together to find underlying reasons for why they feel the way they do. It's a very collaborative process.
Tell us about yourself
After working as a physical therapist in a traditional outpatient clinical setting for several years, I felt like something important was missing in the process of helping people heal. I didn't have enough time to dig into all of the factors that contribute to someone's illness or injury, and insurance companies were often driving (by agreeing to pay for or not paying for) which techniques or tools we could use in helping someone. As a trained healthcare provider (I have a clinical doctorate in physical therapy), I feel like I'm better equipped to decide which technique is appropriate for helping someone. Now that I get to create--in collaboration with the client--a treatment plan that is personalized and specific, people see more improvement faster.
What's your biggest accomplishment as a business owner?
I'm most proud of constantly learning about new techniques and tools, how to run my business, and how to reach clients. I'm motivated to evolve: I am guided by an intention of growth, and I'm also willing to let things go that aren't effective or seek new ways of doing things in order to improve my outcomes with clients. Right now, I'm incorporating more and more treatments that target the nervous system (breathwork, yoga nidra, movement, bodywork) into a cohesive approach that involves the whole person and can result in healing that lasts instead of chasing symptoms around, which often leads to temporary and incomplete relief.
What's one of the hardest things that comes with being a business owner?
Putting myself out there. My business is an extension of me in many ways, and at times when something isn't working or when I'm trying a new process, it feels scary. It's an experience of vulnerability.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Network! You never know when someone you cross paths with might pop up as a useful connection. Talk about what you're interested in with colleagues and friends, whether it's a new class you're taking, a book you're reading, or an observation.
- Connect with your clients/customers. Ask them what's working or not and find out what you can offer to help them resolve their problem or task.
- Know when to do something yourself and when to hire a professional. I tried to save money and DIY everything at the beginning, but it often ended with me spending way more time and/or money than I would have if I'd gotten help initially.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.