Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Madelaine Golec, owner of ECO Physiotherapy, located in Mississauga, ON, Canada.

What's your business, and who are your customers?

We are a multi-disciplinary rehab clinic with a special interest in pelvic health and pregnancy. I believe that every birthing individual deserves to connect with their body and learn how to work with their body to optimize their pregnancy, labour, birth, and postpartum recovery. I believe we deserve to feel confident, empowered, and capable in our bodies ability to birth and recover, whether natural or c-section birth. Birthing individuals also deserve to have their pelvic health concerns seen, heard, validated, and then offered pelvic health physiotherapy as a standard of care.

Tell us about yourself

My father has been in the physiotherapy business for over 20 years. About a year or so after graduating, he told me his friend had a space open in his plaza and that we were going to lease it. So in a sense, it was sprung on me. What keeps me motivated though, is that I have this deep inner knowing that our work matters. It matters to people who are in pain, to men and women who cannot control their bladders, to individuals who want to experience intimacy with their partners, and to individuals who are going through one of life's greatest rites of passage, which is to become a parent, as it changes us mentally, emotionally and of course physically.

What's your biggest accomplishment as a business owner?

Honestly, surviving the pandemic lockdowns and restrictions. Being able to pivot to virtual physiotherapy services, innovate our offerings in a hybrid model (both in-person and virtual), and entering the online services space with our do-it-yourself programs for birth preparation and bladder leakage.

What's one of the hardest things that come with being a business owner?

The hardest thing about being a business owner is looking at yourself and doing the deep inner work so that you can show up as the best version of yourself. Business problems come and go, and they are ongoing but how you respond vs. react to the business challenges all comes from within. You have to be willing to look at yourself, the good and the bad, and be willing to develop and transform yourself. This requires dedication, patience, stillness, and the help of others.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Find a community of like-minded entrepreneurs/business owners to have an outlet or container to hold each other, support each other, and be seen, heard, and validated.
  2. Work with a business coach to give you some frameworks and strategies.
  3. Work with a coach/therapist to support you in the deep inner work that needs to be done so that you can lead with more presence and authenticity and stay in alignment with your highest aspiration for yourself.

Is there anything else you'd like to share?

What makes me unique as a pelvic health practitioner and business owner is that I am integrating my current training in Somatic Experiencing, Presence, and Embodiment coaching, to really try and connect with people's experiences and the essence of what is happening, not through the thinking mind but through what I call Body Intelligence or BQ for short. Not every problem can be solved with a thinking, analytical mind. Our body has a deep and innate wisdom that when we can slow down and feel ourselves, we open to the wisdom that the thinking mind simply cannot access. So whether I'm working with a client or an employee or coaching an entrepreneur, I want to create a space of safety and connection so we can go deeper and become more open. That will often present possible solutions and new perspectives.

Where can people find you and your business?




If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

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