Interested in starting your own entrepreneurial journey in clothing but unsure what to expect? Then read up on our interview with Luka Mchedlidze, founder of Luka Million, located in New York, NY, USA.

What's your business, and who are your customers?

Luka Million is anti-fashion, avant-garde, experimental brand for individuals who are invested in fashion and art.

Photo credit: Ana Rodriguez

Tell us about yourself

I was always into fashion; that's how I grew up. I always had ideas for garments. When I was looking at the fashion market, I saw that everyone was too afraid to start a luxury brand. They either went with streetwear or sportswear. I wanted to do something more challenging and decided to start a luxury brand. I don't like labeling my brand, but people label it as luxury because of the price point.

What's your biggest accomplishment as a business owner?

I would say creating the brand. But if we are talking about numbers, the biggest accomplishment has to definitely be selling out my first collection in around 6 hours (5 hr. 54 min).

What's one of the hardest things that come with being a business owner?

As a creative and also a business owner, there are a lot of situations where creativity and business decisions collide. It is up to you to decide if they will conflict with each other or if they will work.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Have a clear vision. Stay true to the brand's nature. Creativity.

Is there anything else you'd like to share?

I just want to thank people for supporting my fashion brand.

Where can people find you and your business?


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

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