Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Layla Luciano, Founder of Level Up with Layla, located in New York, NY, USA.

What's your business, and who are your customers?

Level Up with Layla is an online coaching app that offers customized nutrition and training programs to vegans looking to build muscle and level up their training.

Tell us about yourself

I’ve been a vegan athlete all my life and a fitness instructor, personal trainer, and fitness model for 12 years. Helping my clients learn the process they need to take in order to reach their goals, helping them learn how to enjoy the process, and having them tell me they feel better and move better motivates me to keep sharing my passion for fitness and wellness.

What's your biggest accomplishment as a business owner?

When my clients start seeing improvements in their stability, mobility, strength, and conditioning.

What's one of the hardest things that comes with being a business owner?

Balancing my schedule.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. As a fitness professional, keep learning new methods and techniques.
  2. Find a healthy work-life balance.
  3. Don’t give up!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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