Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Laura Gassner Otting, Founder of Limitless Possibility, located in Newton, MA, USA.

What's your business, and who are your customers?

I'm an author and keynote speaker now, but for 15 years, I ran an executive search firm that I grew and eventually sold to my team. Our clients were nonprofits, universities, foundations, socially responsible businesses, and advocacy groups.

Tell us about yourself

I had a moment of rage when I realized that the work could be done smarter, with more integrity and more profit, with higher wages and lower costs. My boss didn't see it that way. I showed him a better way; he showed me the door. So I started my own firm.

What's your biggest accomplishment as a business owner?

Selling that business to the team of women who helped me build it and watching it thrive long after I was gone.

What's one of the hardest things that come with being a business owner?

Just because someone is working in your entrepreneurial endeavor, that doesn't make them an entrepreneur.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. You have to make every decision based on who you prioritize profit, impact, and freedom. And you can pick two of the three... but you have to be consistent, and if you do, the third always eventually comes.
  2. You aren't as important as you think. Figure out where you are, double down there... and say no to everything else.
  3. Your team doesn't care about what's exciting to you; they care about what's exciting to them. Change your tone and message in your all-staff meetings to talk about upcoming innovation through their lens of "what does this mean for me?"

Where can people find you and your business?

Website: https://www.lauragassnerotting.com/
Facebook: https://www.facebook.com/heylgo
Instagram: https://www.instagram.com/heylgo/
Twitter: https://twitter.com/heylgo
LinkedIn: https://www.linkedin.com/in/heylgo/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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