Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Laura Cragun, Owner of Laura Cragun Coaching, located in Saratoga Springs, UT, USA.

What's your business, and who are your customers?

I help Latter-Day Christian Women Ditch Diets, Find Body Acceptance & Discover Food Freedom through Intuitive Eating, Mental Health tools & Christ, that they can find more purpose in life beyond their body.

Tell us about yourself

I am an Intuitive Eating & Mental Health Coach. I am a mom of 3, a firefighter wife, born and raised in AZ but currently living in Utah. I help women ditch diets and find body acceptance through Intuitive Eating, Mindset Overhaul, and Christ. I encourage women to stop the war with their bodies so that they can find more purpose in life beyond their bodies. Just like many women, I was taught by Diet Culture to aspire to beauty ideals and to "control" my body.

For years, I dieted and exercised hardcore to find Peace in myself, but instead, I was AT WAR with myself. I had hit what is called "Diet Rock Bottom." I had an Epiphany. Dieting was NEVER going to fill the hole in my heart of never feeling ENOUGH. There had to be a better way. Through much trial and error, God guided me to find to answer.

I finally found Intuitive Eating. Through my journey of depression, suicide ideation, eating disorders, and going through a month-long treatment center, I needed to OVERHAUL my relationship with myself and food. Through much hard work and determination (and many dark days), I found HEALING. I feel FREE to be myself, no matter what size I am, what food I eat, or whatever society tries to tell me.

My message is bigger than me, and I want women everywhere to stop the war with themselves so that they can finally live their life and be FREE.

What's your biggest accomplishment as a business owner?

Creating my signature coaching program! The Latter-Day Intuitive Eating: 12-Week Program. It includes 12-Weekly Zoom Calls with Me, Unlimited Support (Text, Email, or Voxer), a Robust 12-Week Course to do along with the coaching, Program Workbook, Exclusive Facebook Community, and a Bonus Lesson (How to Navigate Intuitive Eating When Others Don't Support or Understand).

What's one of the hardest things that come with being a business owner?

The feast and famine of clients and sales! The entrepreneurial journey is hard but so rewarding and, of course, very unpredictable.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Longevity is KEY. It takes 3-5 years for businesses to REALLY start making good money. So stay in it! Get through that bottleneck, and don't give up.
  2. Relationships are POWER. That is how you are going to grow your business and get yourself out there. Be genuine in all you do and make it about people.
  3. Find your TRIBE. Having a community is oxygen for entrepreneurs, and it will give you the strength to keep going when you feel like you are understood and have a team of other people alongside you who understand the grind.

Is there anything else you'd like to share?

Fall in love with the PROCESS of becoming the very best version of your business!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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