Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Lara Days, Owner of Lara Elizabeth Coaching, located in Dallas, TX, USA.

What's your business, and who are your customers?

I run a holistic health & life coaching business! My job is to help my clients find freedom with food, peace in their bodies, and empowerment in their lives. Most of my clients are women who are sick of dieting they want to reconnect with themselves and their bodies and feel confident in their day-to-day lives.

Tell us about yourself

I actually started my business by accident! I had been sharing my own health & wellness journey and experiments on social media, and some friends and acquaintances started reaching out to ask for help. At the time, I had no idea whether or not I could actually help them. But, I’d been thinking about getting a nutrition certification anyway, so I signed up for the Precision Nutrition Level 1 certification, got insurance, and started helping people!

After two years of coaching people as a side hustle, I decided to quit my teaching job and make Lara Elizabeth Coaching my full-time gig. I don't actually use the term "motivation" much because it's just a feeling, and if we only do things when we feel like it, they may or may not get done! Instead, I focus on staying committed and dedicated to my clients and the bigger mission, which is dismantling the diet industry.

What's your biggest accomplishment as a business owner?

Each of my clients and their results. I do this for them and for the world's collective healing.

What's one of the hardest things that come with being a business owner?

Assuming we use social media for our business, being in the public eye. I've had people say some really horrible things to me and about me. I don't take any of it to heart -- I've done enough work that nothing a stranger on the internet says about me will change how I feel about myself! But it's definitely an energy suck and takes really solid boundaries and self-care in order to navigate.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Don't just start a business for funsies. It's a lot of work, so I don't recommend it unless you know it's your purpose!
  2. Ask for help. I was convinced I could do everything myself, and as soon as I started hiring help, things took off. We don't have to do it alone.
  3. Always stay integrity with yourself, your values, and your purpose. Your business should feel aligned if it doesn't, change something!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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