Interested in starting your own entrepreneurial journey in consultancy but unsure what to expect? Then read up on our interview with Kyla Taylor, CEO of Launch & Prosper Consulting Group Inc., located in Huntsville, ON, Canada.
What's your business, and who are your customers?
We're a business management consulting firm helping Solopreneurs and Small to Medium-sized Businesses (SMEs) launch and prosper. We help small businesses and organizations with strategic planning, business management, and marketing in small-town economies.
Tell us about yourself
I have always been a problem solver. In my previous careers, I was recruited by retailers and financial institutions to lead change and growth. Essentially called in to: 'fix' teams, instill purpose and drive revenue. After years of working for 3 major Banks in small towns - I saw the challenges and opportunities faced by the majority of self-employed households, small corporations, and community service agencies. In those roles, I was ultimately selling banking products ( er solutions). But what people need is real advice and direction on how to be profitable, not a conversation on the hoops they have to jump through to get a loan. They need real connections and help to navigate a small business environment. Small Towns need to thrive in order to create good jobs and attract/ retain good talent. For many families, this also means a place where kids can come home after university if they choose. I love bringing the right people to the table and facilitating solutions that help businesses gain clarity and capitalize on the opportunity. When we work to create a healthy small-town economy, everyone wins.
What's your biggest accomplishment as a business owner?
Like everyone else, staying in business is paramount. Through economic downturns and a pandemic - just staying the course is paramount.
What's one of the hardest things that come with being a business owner?
I am going to give a behavioral answer here. I believe it all comes down to: Distraction. Entrepreneurs are big thinkers and busy doers. They often jump from idea to idea. Sometimes that makes it hard to get anything off the ground. They can get distracted by competitors, or worse - imposter syndrome. All of this leads to a lack of clarity and often burnout.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Get really clear on why you are launching a business and make sure your offer solves a problem - whether it is a product or service, it must fill a gap in the market.
- Get even more clear on WHO your business is serving or selling to and how much? We teach a lot about market research, understanding target markets, and developing ideal clients and pricing strategies! At the end of the day, this is why business planning is so important. Do the work. We can help.
- Line up available small business resources and use them! Local community business dev corps, Accountant, Bookkeeper, Banker, Mentor, Business coach/consultant. Having the right direction early on and a sounding board is so helpful. Working with people like us will get you there faster.
Is there anything else you'd like to share?
Don't quit your day job to go from burnout to burnout. Have a passion, purpose, and focus. Launch from a well-planned and well-rested state of mind. You've got this.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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