Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Chris Becker, CEO of Ketology, located in St. Louis, MO, USA.

What's your business, and who are your customers?

I am a fat loss coach who helps people reach and maintain a healthy weight, so they never have to diet again. My Keto Code program helps people customize a plan to fit their lives, so it ends up being sustainable. The program is actually about health gain, and fat loss just happened to be a wonderful side effect.

Tell us about yourself

I spent most of my life struggling with my weight, bouncing from diet to diet, never being able to keep the weight off. As I have discovered, most of the traditional diet/nutrition/health advice is terrible, and it's no wonder 7 out of 10 people in this country are overweight and over half of those people are obese. I am on a mission to help people take control of their health and waistline by ignoring traditional advice.

What's your biggest accomplishment as a business owner?

While I am proud to have lost 100 pounds of body fat myself, I am more proud to have helped hundreds of others lose tens of thousands of pounds collectively.

What's one of the hardest things that come with being a business owner?

I think my biggest struggle to demonstrating to people that they'll get better results by investing in some help. Sure, anyone can try to attempt to live the low-carb lifestyle on their own, but it's amazing to see how much better their results will be when they have some skin in the game and some professional guidance.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

First, be sure you are adding value to people's lives. When you focus on others instead of the bottom line, the bottom line tends to grow on its own.

Second, never stop evolving. What works now may not work later... it's important to keep adapting and changing with the times.

Finally, I'd say, "Go big or go home." Commit 100% to what you are doing, or don't bother doing it.

Is there anything else you'd like to share?

All calories aren't created equal, saturated fat won't clog your arteries, and while the whole world seems to be leaning towards a plant-based diet, eating more meat and avoiding processed junk is the true secret to abundant health.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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