Interested in starting your own entrepreneurial journey in fashion but unsure what to expect? Then read up on our interview with Kelsey Garner, owner of K.S. Garner, located in Phoenix, AZ, USA.
What's your business, and who are your customers?
We are a slow-fashion, size-inclusive clothing brand. We focus on slow fashion by being made-to-order/small-batch and size-inclusivity by offering sizes XXS-4XX + custom sizing. We bring funky, colorful, and bold pieces to the slow-fashion scene that are statement pieces and pieces that will last.
Tell us about yourself
I started doing costuming and styling for music videos for local bands when I was still in school, getting my Associate's in Fashion Design. I then transitioned into full collections that were offered to the public. I'm motivated by my love for art and wanting to be better for the Earth by offering an alternative to fast fashion and education on slow fashion.
What's your biggest accomplishment as a business owner?
I feel that my biggest accomplishment has been going from having a day job to being fully self-employed by my art. It's not an easy task to do when it's just you running everything. I now have four employees, including myself, and have grown our social media all organically.
What's one of the hardest things that come with being a business owner?
The rollercoaster of sales and burnout are probably tied. Every month is different for sales which can be scary not knowing how much you'll make every month, but you figure out how to boost sales here and there. The burnout is tough. When you are manufacturing your product and selling it, it comes with a lot of fatigue and not always motivated to do it again the next day.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Just start!
- Focus on your vision and message. Always stay true to that.
- Be present and honest with your followers and customers, they like to see the people behind the brand.
Is there anything else you'd like to share?
Being in the arts is tough, but it's the most rewarding mountain you will ever climb.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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