Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Julie MacWilliams, Founder of Springboard Careers, Inc., located in Wilmington, DE, USA.
What's your business, and who are your customers?
Springboard Careers has addressed the professional development needs for women reentering the workforce after an employment gap or women looking to transition to new careers. Springboard specializes in résumé development, professional branding through LinkedIn profiles, job seeker assistance, and career coaching. Springboard maintains a strong community focus through volunteerism, memberships in professional organizations, partnerships with experts in women's career issues, and strong ties with local employers, recruiters, and human resources professionals. The team continually seeks innovative ways to offer Springboard's core services while actively pursuing partnerships with professionals and organizations who can assist with the mission of helping women relaunch careers.
Tell us about yourself
In 2007, I was a new stay-at-home mom; I had just left my career of 17 years to care for my young children. While at home, I met other stay-at-home moms who often talked about how hard it was to re-enter the workforce. After learning there was such a need, I decided to start a business plan and launched Springboard Careers, Inc. in 2009. I love what I do! Our clients are wonderful, motivated women who are eager to work and know what they want. They almost always turn out to be amazing and hard-working employees.
What's your biggest accomplishment as a business owner?
Creating a business and offering a niche service. Springboard has a proven track record in assisting job-seekers in the arduous and often times frustrating journey of finding new employment. Specializing in the end-to-end job placement needs of women who experience a gap in employment or those transitioning to a new career, we soften the pre-employment process through the incomparable services offered at Springboard Careers, Inc., Delaware Valley's premiere professional career service. After a tenured and successful career in business development, I managed to reinvent myself professionally; after staying home to care for my children through the early years, I now provide the opportunity for other businesswomen to find gainful and satisfying careers within a competitive and ever-evolving workplace. I have also created and managed a proprietary client database and social media outlets to provide an extensive reach to disseminate job opportunity information which enables a more satisfying and organic employee placement process for clients and local businesses alike.
What's one of the hardest things that come with being a business owner?
Tapping into new client bases for new business and managing the ever-changing needs of our clients.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Love what you do and have a passion for your product or service. Surround yourself with people who are just as invested as you are in the service/product you provide/sell. Listen to your customers.
Is there anything else you'd like to share?
Operating and managing a business has its ups & downs, and being flexible is important. Listening is key, and always provides excellent customer service.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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