Interested in starting your own entrepreneurial journey in candle-making but unsure what to expect? Then read up on our interview with Theresa Fletcher, Founder of Jonrese Candle Co., located in Williamsburg, VA, USA.

What's your business, and who are your customers?

Jonrese Candle Co. is a candle company that specializes in crafting hand-poured scented candles. We love offering candles to customers who enjoy elevated fragrances that peak your olfactory senses.

Tell us about yourself

We started our business because we have a passion for great-smelling fragrances. I have always been a candle lover, and the experience of making my own was very exciting for me. Family is the basis of our business and what keeps us motivated to offer great quality candles continuously.

What's your biggest accomplishment as a business owner?

My greatest accomplishment as a business owner is remaining consistent through the ups and downs of running a business.

What's one of the hardest things that come with being a business owner?

One of the hardest things that come with being a business owner is content creation, in regards to bringing fresh and new ideas to our social media platforms.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

My top three tips for anyone looking to start a business are to first identify your target audience, establish strong branding and always persevere throughput whatever challenges come your way.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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