Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Joe Bauer, Fitness and Nutrition Success Coach at The Get Better Project, located in Enumclaw, WA, USA.

What's your business, and who are your customers?

The Get Better Project is a workout and nutrition program designed for the person that wants to do awesome things. Including performing better at mountain biking, skiing/snowboarding, running, etc. All from the convenience of their own home, office, or personal location with very little equipment. Our members want to be awesome, look awesome, and prioritize their time!

Tell us about yourself

I've spent the last 20+ years training as a baseball player, bodybuilder, Ironman, ultra runner, CrossFitter, and mountain biker, all while getting a higher education in how to train in the most effective way for these endeavors. From these experiences and training thousands of people, I've learned what works and what does not. I'm incredibly motivated to practice what I preach and then teach anyone who wants to get into awesome shape exactly how I did/do it.

What's your biggest accomplishment as a business owner?

Coaching my mom to win the CrossFit Games in the 60+ division and designing my life to travel in an RV full time, living and working from the road.

What's one of the hardest things that comes with being a business owner?

Because we are in the health, fitness, and nutrition industry, the hardest thing is showing people that doing hard things (like working out) can be fun and SO rewarding. I sometimes think I should have started a nutritional supplement business because it feels like most people would rather have a pill. It's sad.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Make sure you're business is something you're passionate about. Because it's going to get hard, and you need to love it more than the money.
  2. Find a great mentor or mastermind group.
  3. Be OK with pivoting if what you're doing isn't working.

Where can people find you and your business?

Website: https://thegetbetterproject.com/
Facebook: https://www.facebook.com/getbetterproject
Instagram: https://www.instagram.com/GetBettrProject/
Twitter: https://twitter.com/getbettrproject
LinkedIn: https://www.linkedin.com/in/allaroundjoe/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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