Interested in starting your own entrepreneurial journey in personal care but unsure what to expect? Then read up on our interview with Jessica Cassidy, Founder of Jessica Cassidy Salon, located in Oakville, CA, USA.

What's your business, and who are your customers?

My business is a boutique salon. The salon is run and operated by me. It gives a client a unique experience because so individualized and personal. I know my clients on a deeper level than I have ever known my clients.

Tell us about yourself

I first started my career in hair when I was in high school. I only took the course because I thought it would be easy; soon after, I realized I loved hair, and it came very naturally to me.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner is being able to provide a nice life for my daughter. Being a single mom, one of the biggest stresses is finances.

What's one of the hardest things that come with being a business owner?

One of the hardest things about being a business owner is having to put your personal life aside at times to be able to keep moving your business forward. I work WAY HARDER for myself than I ever did working for someone else.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Be prepared to work a lot and hard.
  2. Personal connection is great for making people want to come back. I feel like my clients are my friends.
  3. Keep up with your education in your industry and keep looking at nee trends or new opportunities.

Is there anything else you'd like to share?

Do what you love, and you will never work a day in your life.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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