Interested in starting your own entrepreneurial journey in personal care but unsure what to expect? Then read up on our interview with Valiencia Allen, Founder of Honey's Handmade, located in Miami, FL, USA.
What's your business, and who are your customers?
Personal Care, Beauty, and Haircare. Our handmade/handcrafted hair and skincare line is formulated to deliver the very best results. We are using only safe, truly natural ingredients.
Tell us about yourself
Many folk know me for having stage IV endometriosis and launching a brand. I know myself as a girl with a dream of something bigger than little old me. I remember starting the brand and telling my late father, and he said, “You’re gonna go to jail; you can’t make products in your house”. He was a southern soul, and he was completely unaware that it was, in fact, possible to do that and so much more. As the brand grew, he started to get excited and took great interest in all that I was doing. It was such a joy to watch a man from Alabama see his very own daughter do exactly what they always told him he could never do.
What's your biggest accomplishment as a business owner?
Growth! I have grown a brand with my bare hands, and that alone is a major accomplishment.
What's one of the hardest things that comes with being a business owner?
Whoosah…..Social media is a tough cookie. I actually never knew needing a pretense on social media could impact my brand. My teenage son was about 14, and he challenged me to embark on it. Instagram to start selling my products. Being a 70’s era baby, that seemed so far fetch. Well, fast forward to the millennial era. I would follow and unfollow folks that I thought could possibly be interested and host giveaways on random days. It was very finger-intensive laboring and many sleepless nights. I eventually became a brand that consumers grew to love and desired to follow.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Stay Committed.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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