Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Jill White, Co-Founder of Home Bakehouse and Café, located in Sault Ste. Marie, ON, CA.

What's your business, and who are your customers?

Our customer demographic is everyone. We have customers of all ages and economic backgrounds, including local businesses. We support local businesses by supplying products as well as selling and utilizing local products. Every purchase through the local restaurants or us supports multiple locally owned businesses within our network.

Tell us about yourself

A lifelong desire to operate a hospitality business along with years of accumulating skills and creating recipes. Also, the desire to support our family without having to work out of town. We are motivated by the desire to provide for our family and our future.

What's your biggest accomplishment as a business owner?

Learning how to accommodate the growth and increased demand for our products while balancing our family's needs.

What's one of the hardest things that come with being a business owner?

Navigating the changing regulations and safety requirements during the pandemic began three months after our business opened.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Utilize Social Media and local contacts - it is a great way to create direct sales and instant results.
  2. Overestimate the amount of time and money it takes to deal with day-to-day operations and bureaucracy.
  3. Be adaptable - things will always come up.

Is there anything else you'd like to share?

Develop relationships within your community - customers, businesses, and local organizations.

Where can people find you and your business?

Website: https://www.homebbnb.com/
Facebook: https://bit.ly/3mFJlCJ


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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