Interested in starting your own entrepreneurial journey in wellness but unsure what to expect? Then read up on our interview with Toni Brown, Founder of Holistically Toned, located in Riverside, CA, USA.

What's your business, and who are your customers?

Holistically Toned is a wellness practice that facilitates healing of the mind, body, and soul through three pillars: Massage, Movement, and Mindfulness. I bring holistic bodywork and wellness services directly to those experiencing acute or chronic pain as well as those who need to enjoy a little "me time" with a relaxing massage.

Tell us about yourself

I began working in health and fitness in 2013 as a certified Zumba Instructor and later became a certified Personal Trainer, Physical Therapy Aide, and Licensed Massage Therapist as my passion for serving the underserved in the healthcare industry grew.

Practicing alternative healthcare was the missing piece to my dream of working in the health and fitness industry. I imagine opening a three-story wellness facility with a gym, spa, quick health food store, and an outdoor sanctuary that will change the way people look at not only their health but their lives.

I formed Holistically Toned to serve the community in ways the western healthcare system never served me or anyone I knew. Services are currently mobile, being performed in clients' homes and soon in a fully mobile treatment room! The work I do today gets me closer to my dream tomorrow, and that's my biggest motivation.

What's your biggest accomplishment as a business owner?

I would say making it this far is my biggest accomplishment as a business owner. There were more times than I could count when I thought about giving up or working for a chiropractor for the rest of my career, but a friend gave me advice I will never forget. She said, "this is the last time you'll be in this position." Because of that, I am now in the process of opening a mobile treatment room for my practice.

What's one of the hardest things that comes with being a business owner?

Keeping the vision you have so clear that temporary setbacks don't keep you from pursuing your dream.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Do something that you're excited about.
  2. Take your time and trust the process.
  3. Do one thing at a time.

Where can people find you and your business?

Website: https://www.holisticallytoned.com/
Instagram: https://www.instagram.com/holistically.toned/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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