Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Jaime Rutt, Owner of Good Vibes Daily Co., located in St. Clair Shores, MI, USA.

What's your business, and who are your customers?

I own a pilates and wellness private studio that specializes in 1-on-1 training. My customers range from post-rehab training, brainFit training, and Athletic conditioning.

Tell us about yourself

I have been teaching movement and fitness since I was 16 years old. It is my passion and my gift. I am a problem solver when it comes to helping my clients get stronger or heal from an injury. Every "body" is different and on a different fitness journey, and I get my motivation by meeting them where they are and guiding them to their goals.

What's your biggest accomplishment as a business owner?

As a business owner, I pride myself on staying up to date with current fitness breakthroughs and keeping my clients learning cutting-edge information when it comes to their overall wellness. I think continuing education for business owners is important. Things change so quickly these days!

What's one of the hardest things that come with being a business owner?

The hardest thing about being a business owner is the aloneness that you can feel as a business owner. Owning a business requires me to wear a lot of different hats, and that can be overwhelming. I make sure that I connect with local business owners once a month to connect and talk about any business issues that are causing me stress. It helps to have a sounding board with people that are going through similar day-to-day activities.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

The three tips for a new business owner are to know your customer's needs, listen, and have a passion for what your business is because you will be spending a lot of time with it!

Is there anything else you'd like to share?

Don't give up. There will be days that feel tough, and there will be days that you want to give up, but just take a deep breath, go for a walk to clear your head, meet with a trusted friend, and then try to re-frame the problem. The solution will eventually show up.

One more thing, give yourself a break for any mistakes that come up. You can't be perfect at "all the things" all of the time!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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