Interested in starting your own entrepreneurial journey in wellness, but not sure what to expect? Then read up on our interview with Jake Crossman, managing director of USA Medical, in Glendale, California, USA.
What's your business and who are your customers?
USA Medical CBD is pure, potent, and organic. Our customers use CBD to naturally relieve stress & anxiety, for anti-inflammatory pain relief, and for better, more restful sleep.
Tell us about yourself
I'm passionate about holistic health and wellness. Providing people with affordable, natural alternative medicines is how I'm able to bring healing to those who need it.
What's your biggest accomplishment as a business owner?
Reviews from people who have used my products to relieve cancer symptoms, complex anxiety symptoms, and symptoms of epilepsy. Positive reviews validate everything.
What's one of the hardest things that comes with being a business owner?
Getting new customers to trust us. There's a lot of shady, scammy CBD brands in the United States - it's a real problem. We do our best to prove we're lab-certified, organic, GMO-free CBD.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Know your audience, learn how to speak to them, continually refine your offer.
If there was one thing you could do repeatedly to help grow your business, what would it be?
You can't run Google ads for CBD - but I would recommend selling a product you can advertise then just continually refining your ad and keywords.
What are some of the things you put in place to maintain a healthy work/life balance?
Yoga, meditation, breathwork - all built into my day.
Where can people find you and your business?
If you like what you've read here and have your own story as a solopreneur that you'd like to share then email firstname.lastname@example.org, we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check us out and learn how you can turn "one day" into day one.