Interested in starting your own entrepreneurial journey in floristry but unsure what to expect? Then read up on our interview with Hilda Baz, owner of Glamour Eternal Roses, located in Calgary, AB, Canada.

What's your business, and who are your customers?

Glamour Eternal Roses is a Calgary-based business. We sell beautiful arrangements of Ecuadorian Roses, dried flowers, and pampas. We deliver in Calgary and Airdrie and ship anywhere in Canada and USA. Our collections suit any occasion from Weddings to Valentine's Day, Congrats to Mother's Day gifts, Engagement, Birthday gifts, and a lot more! Since we opened, the focus has been on creating the best-in-class arrangements that last for many years without any maintenance and using the highest quality.

We source our roses from Ecuador, where the optimal climate for growing beautiful flowers is. They are carefully picked at a certain time. They go through two weeks of preserving a process of very high-quality standards.

Tell us about yourself

The first time I came across preserved roses was in a hotel room in Dubai; I loved the idea of using real roses that lasted for a longer time and decided to open my business once we moved to Calgary, we have been in business for less than a year, and it has been great so far.

What really motivates me is customers' feedback and support. We already have repeat customers that support our business and spread the word.

What's your biggest accomplishment as a business owner?

The biggest accomplishment so far has been the great success we had for Valentine 2022. We shipped our products to almost every province in Canada. We also shipped many orders to the USA. In a short time, we were able to introduce new products and designs to the Canadian market that were never available.

What's one of the hardest things that come with being a business owner?

Time! People underestimate the time business owners spend to get their business running; owning a business is different than having a job. An entrepreneur is the marketing manager, website designer, purchaser, driver, designer, logistics manager, etc.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Start small, dream big, but be patient.
  2. Do not get intimidated by bigger competitors; focus on introducing better products that your competition lacks.
  3. Deliver an experience your customer won't forget.

Where can people find you and your business?


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

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