Interested in starting your own entrepreneurial journey in fitness but unsure what to expect? Then read up on our interview with John Gillham, Founder of Gillham Fitness, located in Lafayette, CA, USA.

What's your business, and who are your customers?

Gillham Fitness is a boutique personal training studio in Lafayette, Ca. We help the local community of 40-55-year-olds gain strength and eliminate pain to move the way nature intended with longevity with personalized programs.

Tell us about yourself

I've always had a love of movement and helping people. After running many ultra marathons, I started resistance training to avoid injury. No one had ever coached me in it, and I had to learn through a lot of trial and error. I decided I wanted to help others with the knowledge I gained and started training others. I always wanted my own space to train clients, and that came to life 4 years ago when I started Gillham Fitness. Each day I am motivated to help people feel better in their bodies, to feel more connected to their bodies, and make a positive impact.

What's your biggest accomplishment as a business owner?

  • Surviving the pandemic.
  • Hiring a great team to support me.
  • Having consistent hardworking clients.

What's one of the hardest things that comes with being a business owner?

One of the hardest things is maintaining a schedule to carve time out for yourself as well as the business. That time away from the business can help to recharge and gain creative ideas. However, as a business owner, there is always something to be done, and it can be hard to step away.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Visualize and create a plan for your product, marketing, and delivery and write it down.
  2. Understand you can't do it alone. You will need a team.
  3. Network with other positive business owners. You can learn so much from them!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.