Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Carlos Franco, Fábio Santiago, Luís Caetano, and Mário Martins, Founders of FromRoots Endodontics School, located in Lisbon, Portugal.

What's your business, and who are your customers?

We are four dentists providing continuous training to colleagues who prefer to improve their skills in the field of Endodontics.

Tell us about yourself

We started at the request of some friends in 2016, and since then, we have never stopped. After the first course, we realized there were many ways to do it better. We keep trying every day to give the best information to the colleagues looking for our courses.

What's your biggest accomplishment as a business owner?

Our biggest accomplishment is to see how year after year, we keep growing and having fun at the same time.

What's one of the hardest things that comes with being a business owner?

The time required by our project makes us lose so many moments with our families; it's the hardest part.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Choose something that you really like.
  2. Choose the right associates and partners.
  3. Never feel comfortable and always try to improve.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.